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From Z to A-Lister: How To Build Your Personal Brand, by Jen Su
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Jen Su was told that she would ‘never make it as a Chinese-American in the South African broadcasting industry’. Today, this TV and radio presenter is one of the most celebrated personalities on the social landscape with an incredibly strong personal brand built on reputation, trust, strength of character, and social networking. From Z to A-Lister - How To Build Your Personal Brand is an essential guide to developing and cultivating your unique persona by playing on your strengths and singular qualities. Jen Su takes you through the South African social scene, and shares the secrets that saw her go from Z to A in six different countries around the world. Her tips on Asian graces, social networking and finding the style that is best for you, mixed in with anecdotes of the twists and turns in her personal life, will be an inspiration to anyone who is aspiring to build and cultivate their personal brand and reputation.
- Sales Rank: #1137275 in eBooks
- Published on: 2015-10-25
- Released on: 2015-10-25
- Format: Kindle eBook
Most helpful customer reviews
0 of 0 people found the following review helpful.
What an amazing book!!! A must read for all movers-and-shakers.
By Amazon Customer
What an excellent book!! This book can be enjoyed and appreciated by anyone who is looking for improvement in his or her social life. The author provides a treasure-trove of solid, no-nonsense advice on how to improve the "quantity and quality" of one's social circle and how to rise into the higher echelons of society in any city or country. Jen goes into very minute details on how to dress, how to groom yourself, how to act in social settings, but most importantly, how to treat other people with grace, generosity and kindness.
I've been following the life of this amazing woman, Jen Su, for the last 15 years or so, and she has been through so much in her international life. The general reader can learn a lot from her wisdom and worldwide experience.
Highly recommended!!!
0 of 0 people found the following review helpful.
but mostly people don't think about it like this. Jen's personal experiences make this a must ...
By Amazon Customer
This book should be compulsory school reading. Especially valuable for those who plan a career dealing with the public, either media or professional or general business.Some of the large amount of tips and advice is common sense, but mostly people don't think about it like this. Jen's personal experiences make this a must read!
0 of 0 people found the following review helpful.
A MUST READ
By Stephen Tsou
A treasure trove of insights, practical advice, and knowledge for those aspiring to work in the public media today. Jen Su is a master for creating her own brand with compelling success globally.
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